Gena Oppenheim ventures back to Hollywood under the promise of something new, something refined at MyHouse. >>
LA2DAY At: FILA's Melrose Shoe Launch
BY LA2DAY FOR LA2DAY.COM Dec 12, 2008

LA2DAY was the official media sponsor of FILA's Melrose Shoe (www.filamelrose.com) launch Thursday night in conjunction with Sportie LA and 3M Scotchlite. And though the event got off to a late start thanks to a sheriff who struck a pedestrian on Sunset Boulevard resulting in the closure of that street, once DJ Joel Madden got through the blockade, the party got started. Joel's babymama Nicole Richie was also in attendance, as were Gnarls Barkley's Cee-Lo, The Hills' Audrina Patridge, and actress Aimee Teegarden.

Cee-Lo

Audrina Patridge
Joel Madden

Aimee Teegarden

Someone call an exorcist! Wearing Fila shoes makes these girls move in most mysterious ways.
Story by LA2DAY.
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Great stuff, then again we all love shoes but the celeb perspective tends to help sales of certain kinds a lot.
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